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One of the greatest challenges we face is securing suitable jobs. Even with the right qualification or experience, a good job does not always come knocking at the door. Whether you are a recent graduate in search of working experience, or you have had a few jobs and you are looking to change; you need to consciously seek out ways to make yourself employable to lucrative organizations. The reason too many people are out of jobs or have not gotten any is sometimes as a result of their nonchalance towards the factors employers look out for. In Nigeria, there has been a constant rate in unemployment. Unemployment rate was stated at 12.1 percent in March 2016; which is the highest recorded since late 2009. This is as a result of increased retrenchment and a dwindling economy. However, many people still secure and retain great jobs day in day out. Hence, below is a list of 5 simple ways to make yourself more employable in the face of varying challenges. Have a killer Resume This is the first...

               AMAZON BUSINESS MODEL Apple, Sony, Fitbit, Adidas, etc. What do they all have in common? **First They’re all multi-billion dollar companies. **Second More importantly for you, they all made their fortunes selling regular consumer physical products.  Now is the time to grab your piece.  For the first time ever, we’re giving you the entire business model in one single A-to Z video and pdf manual(ebook).  Want to build an international multimillion-dollar company that you can run from your smartphone? We’re here to show you how. WHAT AMAZON BUSINESS MODEL IS ALL ABOUT The Amazon business model is about promoting/selling products on Amazon, any product of your choice. First you chose a product to promote/sell, get supplier of the products, brand the products with any name your chose, sell the products and get your money into your Nigeria bank account. In all these, you will not see nor touch the product(except you order one y...

You can throw all the money you want at your marketing campaign -- spend tens of thousands of Naira on branding, landing pages, funnels, Facebook, sales letters and postcards -- but the single-best new customer is still a referred new customer. According to a study conducted, 65 percent of companies’ new business comes from referrals.  The best parts about getting a referral is that referred customers spend more than customers gained via cold media. A study done in 2011 by The American Marketing Association, involving over 10,000 customers at a well-known German bank, discovered that referred customers spend more on their first visit, stay customers longer, and have an overall 16 percent higher lifetime value than non-referred customers. How to generate more referrals. This can come in a few different forms -- the two most popular forms of referrals are word-of-mouth referrals and partner referrals. Word-of-mouth referrals are the most basic referrals, where one person simply tells...

One of the most common pieces of advice to those who are thinking of starting a small business is to do what they love. Particularly when you are at the stage of starting your own business where you're casting about for ideas and deciding what kind of business you want to start, choosing to start a business based on what you love can lead you on a path headed entirely in the wrong direction - or even over a cliff. You should not do what you love because: 1.  Love tempts you to take shortcuts. One of the reason love and starting your own business don't mix is that we tend to assume that other people will love who or what we love. Who hasn't experienced the bewilderment of realizing that a person who’s important to us dislikes a loved one? It's an uncomfortable situation that can lead to hurt feelings and even the loss of a friendship. When you start your own business based on what you love, the assumption that other people love it too can be downright dangerous. When you...

Are you  into information marketing, mobile sms marketing, shortcode sms, bulk sms business, product marketing, political campaign, etc. or you want to make money through sms marketing? This is the opportunity you have been waiting for. Advertising and marketing your service involves a cost to guarantee success, but discovering and using the right channel is a very smart decision and always stand out to guarantee greater results. Using Sms shortcode/Bulk SMS to run your campaigns and marketing is mostly recommended in the sense that when you send such campaign messages, the messages goes directly to the palms of GSM users. Yes, there are many means of marketing, campaign and/or advertising your services and offers, many from time past till date prefer the use of the conventional media, maybe they never sat to weigh their outcomes or may be they never expected shocking and outstanding responses. IMPORTANT HINTS: Hundreds of people spend between N50,000 to N500,000 advertising in the...

Stress in humans can be defined as the result of a strained interaction between two or more people and a hostile environment which threatens their well-being. The relationship between the stimulus (stressor) and a the way humans respond to it has been broadly investigated, especially when it comes to how stress can affect one’s relationship with food. Though the correlation has been convincingly demonstrated, the tendency seems to be to consider the consumption of comfort food as a cure for stress, rather than an effect of it. Stress has been implicated as one of the factors responsible for reduced efficiency in human especially during working hours and also at home. Stress can drive up our blood pressure and raise serum cholesterol levels, wreaking havoc on our arteries and increasing our risk of heart attack. In stressful situations, it’s easy to turn toward food to deal with emotions. Unfortunately, the foods we’re drawn to when we’re stressed are usually very high in fat and carbs....